Technology-oriented businesses are moving into the agricultural sector with digitally-enabled business models designed to upgrade quality and directly cater to the needs of farmers. 

FERMONT, CA: Data is changing the whole value chain of agriculture. Growers collect, process, and analyze data to maximize their yields and reduce the need for agricultural inputs and natural resources. New digital technologies increase transparency on how crops are grown, how livestock is raised, and how food is processed and distributed, meeting the demand for more food data from consumers and regulators. The cmdty Pricing Network (CPN) has been created by Barchart, a leading provider of data and solutions for commodity markets. The platform is a network of price participants designed to make agricultural markets more open. The CPN is designed to keep global agricultural markets focused, including fertilizer, grain, and proteins that can operate more efficiently if there is better access to data and price transparency for each participant. The cmdty Pricing Network gathers, standardizes, and distributes quantitative data to the member network. 

Cmdty Pricing Network is increasing the visibility of prices and the flow of information on agricultural markets. The new platform's main objective is to demonstrate value to its members by offering them insights into their demands, and using the network to give them the confidence to make faster and better decisions. Members benefit from discounted pricing, exclusive events, and data consulting services.

CPN members get discounted pricing on cmdtyView Pro-Barchart's pioneering trading and analytics platform. The API services are also available to its members at a discounted rate. Free tickets are made available to members of Barchart to cmdty Exchange. Members have access to private meetings with executives from Barchart. Barchart lets its partners take advantage of their expertise in data Advisory services that are provided to help members better manage and distribute their internal data within, or even outside, the company.